Automate a web-to-print mail service

Dwight Kelly, president, Apago Inc.

Learn to how automate the complete workflow for a company that accepts orders from an e-commerce storefront, prints variable data jobs and mails pieces. Switch will be used to process orders, build VDP documents, create job-tickets, batch and impose jobs, perform mailing list processing, generate USPS documentation and communicate with digital printer using JDF/JMF.

What you'll learn

  • "Integrating Switch with 3rd party solutions and databases.
  • Leverage technologies including JDF, JMF, VDP, mail.dat
  • Create production documents such as job-tickets using job metadata
  • Automate mail processing tasks"

About Dwight Kelly

Dwight KellyFounder and president of Apago, Inc. - a leading developer of graphic-arts and document workflow software. Dwight has been working in the print industry since 1986 and is known for solving complex client requirements by combining innovative ideas with technologies from a wide gamut of fields. Dwight is an active participant on international standards bodies helping to develop standards such as PDF/X and JDF.