How to identify your personal
color management sweet spot?

Toby Saalfeld, Ricoh

During this session Toby will elaborate on the real value of G7, when is the time to calibrate your equipment and why printers are only a small piece of the puzzle. He will also show you how to right size your color management strategy.

What you'll learn

  • The real value of G7
  • When to calibrate your equipment
  • Why your printers are only a small piece of the puzzle
  • How to right size your color management strategy


Who will benefit from this session

  • Print owners
  • Sales professionals
  • Prepress supervisors
  • In-plant managers


About Toby Saalfeld

Toby is an IDEAlliance certified G7 Expert and Color Management Professional (CMP) Master with over 18 years of experience in the printing industry. He joined Ricoh USA in 2009 and is now in charge of building Ricoh’s Color Management program. As US Director of Color Management, he develops and promotes cutting edge color management products and services, focusing on the real world needs of commercial print and in-plant environments. Prior to joining Ricoh USA, Toby worked in Europe with Xerox, Konica Minolta, and Hitachi Printing Solutions in various engineering, sales and marketing positions. With a broad knowledge of the printing industry and an ability to simplify even the most complex topics, Toby is spearheading Ricoh's efforts to develop innovations in the color management industry.