Monday August 14, 2017

Time is money: why the future of print lies with automation

Switch print automation software

 

The printing industry may be booming, but it’s not without challenges. Unless printers are willing to part with traditional business models and explore new technologies, the ever-increasing demand for short runs and custom printing will create many bottlenecks. Turning a profit will become virtually impossible if these bottlenecks persist.

The key for print businesses to remain viable in the future is print automation: doing more with less by streamlining workflows and reducing human touch-points wherever possible.

Print automation: what’s in a process?

More and more printers are investing in print automation solutions to be able to use their printing fleet more efficiently. Print automation software, such as Switch, enables them to:

  • Increase throughput by eliminating bottlenecks
  • Make short runs (more) profitable
  • Shorten turnaround times
  • Reduce human error
  • Take DTP off graphic designers’ hands, allowing them to focus more on creative elements
  • Streamline customer communication

Boosting operational efficiency is what it’s all about. Printers who have a proper automation solution in place get more done in less time, driving their total cost down while improving customer satisfaction thanks to the reduced number of process errors and smoother communication flow.  

The time to invest in print automation is now

Investing in a proper print automation solution is vital for any printing business that wants to keep up with today’s fast-paced business environment. The printing industry is changing rapidly, as are the tools required to keep a printing business running like clockwork – which is exactly where scalable and flexible print automation software like Switch comes into play. Even with the introduction of additional presses, new customers, new preflighting software or new finishing techniques, Switch evolves along with the organization that uses it, enabling it to stay one step ahead of the game at all times.

 

Want to experience Switch first-hand? Request your free demo today!

About Piet De Pauw

After obtaining a bachelor's degree in Graphic Arts, Piet started his career as a software support engineer at Esko. This immediately made him realize the vital importance of automation within an organisation.

Passionate about the web, he became an online marketer at Thomas More university college, gained a lot of digital marketing experience and re-joined Esko in the Enfocus business unit.

Today he's in charge of driving interest for the Enfocus automation solutions. As you're reading this after reading an entire article, he might think he succeeded...

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