Is your bindery limiting your growth?

Bob Raus, HP Indigo Category Manager

How often do you throw away Work-In-Process due to errors in cutting, or in the set-up or operation of finishing devices - and then need to reprint the job? Finishing requires multiple manual make-ready and handling steps. These are time-consuming, prone to costly errors – wasting work in process – and require a skilled operator. In a world of growing short-runs, increasingly unique in format sizes, the challenge multiplies exponentially. Hear how Brian Benson from Benson Integrated Marketing Solutions delivers speed-to-market with a simple, streamlined workflow and automated bindery operation.  Learn how they are using HP SmartStream Direct2Finish to automate device set up, eliminate reprints, and increase finishing quality while reducing turnaround times and costs. 

About Bob Raus

During his 25 year career in the graphic arts industry at HP Indigo, EFI-VUTEk, Oce, Xerox, and RISO, Bob has always focused on success beyond the press.  Business success is the only measure of whether a technology investment has value, and the digital press – while critical – is one element of a true business solution.  When the digital press is combined with partnerships, workflow automation, targeted selling, the right finishing, supplies, and reliable service - the result is delivering more jobs, faster, with higher value, to new and existing markets; in other words: profitable growth.


About Brian Benson

Brian’s entrepreneurial vision and focus on team empowerment have culminated in building the most creative team of industry experts with one core objective: leading the multifamily industry in marketing and operations centralization. Brian actively engages his team in developing and implementing effective marketing strategies that advance brand, operations and distribution efficiencies. Brian is passionate about personal fitness, golf and spending quality time with his family.