Piet De Pauw

After obtaining a bachelor's degree in Graphic Arts, Piet started his career as a software support engineer at Esko. This immediately made him realize the vital importance of automation within an organisation.

Passionate about the web, he became an online marketer at Thomas More university college, gained a lot of digital marketing experience and re-joined Esko in the Enfocus business unit.

Today he's in charge of driving interest for the Enfocus automation solutions. As you're reading this after reading an entire article, he might think he succeeded...

Blog posts by Piet De Pauw

3 May 2017

6 tips for a great sticker design that sticks out 

Stickers are as old as advertising itself. Well, almost. Did you know that the first sticker was created by R. Stanton Avery in 1935? Or at least that’s what is commonly assumed. Anyway, what we’re trying to say is that if you want to get your brand to stick out (pun intended), a great sticker design will go a long way. You know, for your labels. Or your customers’ car bumpers. Or, why not, to cover that huge wall in your reception area. So, let’s get started!  

12 Feb 2017

These 6 trends are shaping the future of print

“We always hear print is dead, but the truth is print is very viable. It’s not just about ‘how many pieces of paper can I get off the end of the press’ anymore. It’s about looking what’s out there, being creative and using print to add value in so many different areas”, print industry experts Cary Sherburne and David Zwang concluded during the Enfocus’ Virtual Safari 3.0 after having attended drupa 2016. This article provides an overview of the most innovative print technologies and trends they spotted.