Stress and burnout are becoming a rather common phenomenon in the workplace. Especially in fast-paced work environments where time is money, errors can’t be afforded and repetitive tasks are prioritized over creativity and imagination. Sounds like your prepress division? You may be onto something.
Brochures are not just about getting a message across. They’re about giving customers a tangible extension of a brand experience. Arguably one of the biggest challenges of designing a brochure is the fact that the information they present is time-sensitive. So, as a designer, you really need to pull out all the stops to achieve that wow impact and create something memorable. What’s more, no matter how great the design, the printing process is what really determines whether a brochure is going to be perceived as high-quality.
PRESS COVERAGE: Last month our Managing Director, Wim Fransen, sat down with David Zwang, the Contributing Editor at What They Think, to discuss the merits of building a lights out automated workflow through job on-boarding, and preflight and how Enfocus Switch and PitStop play important roles.
Adopting and sustaining a smooth workflow is crucial for any business. Commercial printers in particular are challenged by an increasing demand for short runs and custom jobs – and simply investing in extra hardware just doesn’t cut it anymore. Unless workflows are optimized, the following bottlenecks will occur and lead any printing business to chaos.
Using black ink for offset printing can be a tricky business. We’ve all been there, scratching our heads when we see a supposedly jet black area turn out grayish, greenish or even bluish in print. Fortunately, graphic designers and printers have a few tricks up their sleeves to solve this common printing problem and create what is known in the printing industry as rich black or deep black.